Khaki Jeans Men DefinitionSource(Google.com.pk)
North America accounts for 39% of global purchases for jeans, followed by Western Europe at 20%, Japan and Korea at 10% and the rest of the world at 31%.
Americans spent more than $14 billion USD on jeans in 2004 and $15 billion in 2005. Americans bought $13.8 billion USD of men's and women's jeans in the year ended April 30, 2011, according to market-research firm NPD Group.
Main article: Designer clothing
Evolution of the garment
Copper rivets for reinforcing pockets are a characteristic feature of blue jeans.
The blue denim fabric of jeans.
After being crafted into an article of clothing, most denim is washed to make it softer and to reduce or eliminate shrinkage which could cause an item to not fit after the owner washes it. In addition to being washed, non-dry denim is sometimes artificially "distressed" to produce a worn look.
Much of the appeal of factory distressed denim is that it looks similar to dry denim that has, with time, faded. With dry denim, however, such fading is affected by the body of the person who wears the jeans and the activities of his/her daily life. This creates what many enthusiasts feel to be a more natural, unique look than distressed denim.
To facilitate the natural distressing process, some wearers of dry denim will often abstain from washing their jeans for more than six months, though it is not a necessity for fading.
All Fabric has a selvedge (a words derived from the joining of "self" & "edge"), this is the natural edge of the cloth and contrary to some sources does not unravel or fray.
"Selvage denim" refers to a unique closed selvage (derived from the Latin Salvare, meaning "to secure, to make safe") that is created using one continuous cross yarn (the wefta) that is passed back and forth through the vertical warp beams. This is traditionally finished with a contrast weft, most commonly red which is why sometimes this type of denim is referred to as "Red Selvage". This process is only possible using a shuttle loom
Shuttle looms weave a narrower 30 inch fabric, which is on average half the width of the more modern shuttleless sulzer looms (invented in 1927 by the Sulzer brothers) and thus a longer piece of fabric is required to make a pair of jeans (approximately 3 yards). To maximize yield, jean where traditionally made with a straight outseam that utalised the full width of the fabric including this edge. This became not only desirable but since the production of wider width denim, a mark of premium quality as when worn with a turn up the two selvages where visable rather than a unatractive overlocked edge.
Initially, jeans were simply sturdy trousers worn by factory workers. During this period, men's jeans had the zipper down the front, whereas women's jeans had the zipper down the right side. Fewer jeans were made during the time of World War 2, but 'waist overalls' were introduced to the world by American soldiers, who sometimes wore them when they were off duty. By the 1960s, both men's and women's jeans had the zipper down the front. Historic photographs indicate that in the decades before they became a staple of fashion, jeans generally fit quite loosely, much like a pair of bib overalls without the bib. Indeed, until 1960, Levi Strauss denominated its flagship product "waist overalls" rather than "jeans".
After James Dean popularized them in the movie Rebel Without a Cause, wearing jeans became a symbol of youth rebellion during the 1950s. Because of this, they were sometimes banned in theaters, restaurants and schools. During the 1960s the wearing of jeans became more acceptable, and by the 1970s it had become general fashion in the United States for casual wear.
Michael Belluomo, editor of Sportswear International Magazine, Oct/Nov 1987, P. 45, wrote that in 1965, Limbo, a boutique in the New York East Village, was "the first retailer to wash a new pair of jeans to get a used, worn effect, and the idea became a hit." He continued, "[Limbo] hired East Village artists to embellish the jeans with patches, decals, and other touches, and sold them for $200." In the early 1980s the denim industry introduced the stone-washing technique developed by GWG also known as "Great Western Garment Co.". Donald Freeland of Edmonton, Alberta pioneered the method, which helped to bring denim to a larger and more versatile market. Acceptance of jeans continued through the 1980s and 1990s to the point where jeans are now a wardrobe staple, with the average North American owning seven pairs.[verification needed] Currently, jeans may be seen worn by people of all genders and ages.